Job Description

The General Manager will lead Jockey’s newest experiential store, Coopers 12 South, leveraging retail, guest experience and event management skills to integrate the authenticity of Jockey’s brand into Nashville’s culture. The General Manager will be an ambassador for Jockey in the local community.

In addition, the General Manager will provide leadership and direction to the store in the following areas: driving brand awareness, creating memorable customer experiences, growing key business metrics, managing payroll, executing visual merchandising, networking, selecting and developing a high performing team. The GM will also work closely with Jockey corporate partners to ensure the environment and product offering meets guest expectations.

JOB EXPECTATIONS

• Deliver a first approach to ensure every guest receives an exceptional, personalized experience.
• Demonstrate leadership that reflects Jockey’s core values and culture.
• Ensure adherence to all operational and organizational standards including recruiting, scheduling, budgeting, sales performance, inventory control, security, human resources, expenses and policy and procedure
• Monitor and respond to guest feedback to drive continuous improvement in store experience and sales.
• Deliver and maintain best in class visual aesthetics in all functional elements.
• Implement marketing, sales, service, and financial strategy direction provided by corporate partners.
• Engage with senior leadership by bringing your expertise and ideas forward to ensure we maximize store opportunities.
• Lead and inspire store team through effective coaching and performance management; develop key staff members for expanded roles in the organization. Continually educate and develop sales team on new products and sales strategies.
• Plan and execute in-store events, partnerships, and experiences that increase foot traffic and foster community.
• Build relationships with local influencers, organizations, and other retailers to drive brand awareness and loyalty.
• Lead event marketing strategy in collaboration with Sr. Manager and Retail/Corporate marketing team.
• Foster a positive, energetic, and collaborative work environment.

QUALIFICATIONS

REQUIRED:

• High School degree or equivalent.
• Minimum 5-7 years of experience managing high-traffic retail environments
• Experience in planning, organizing, and executing events that attract local traffic and diverse audiences
• Expertise in promoting brand identity through in-store initiatives, local partnerships, and targeted marketing campaigns.
• Strong selling experience required with the proven ability to meet and exceed performance standards.
• Strong communication (verbal and written) and interpersonal skills required.
• Proven experience in attracting, developing and retaining strong talent.
• Excellent problem-solving and decision-making abilities.
• Flexibility to work opening/closing shifts, weekends, holidays, and overtime.

PREFERRED:

• College coursework or relevant degree in Business or related field preferred.
• Relevant certifications in hospitality, event management, and retail operations.
• Strong working knowledge of POS systems. MS Office skills also preferred.

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